Why  do  we  work  in  Maharashtra  and  West  Bengal?

Fortify Health identified Maharashtra and West Bengal as its focus states after completing rigorous analyses of all of India's states. These analyses allowed us to identify the regions where our programme would have the highest impact. We looked specifically at: a) the severity of the problem (i.e. anaemia and NTDs) in the state and; b) the potential to scale our intervention across the state. Important indicators that factored into our analyses include:
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1. Severity of anaemia in the state;
2. Population of the state;
3. Proportion of state’s atta produced in industrialised chakki mills, i.e. in centralised mills vs. small or local chakki mills;
4. Quantity of state’s atta produced centrally;
5. Atta production volume to per capita flour consumption in the state (this data is valuable because it can indicate that 1) there is a strong production base in the state and with that the presence of centralised mills, ideal for industrial fortification, and; 2) in case of mainstreaming fortification in SNPs and government programmes, we can use the existing production capacities in the state and need not rely on neighbouring states, thus saving upon the logistics);
6. Potential for positive update of fortification at state government level.​